Your customer or potential customer can tell you a lot about themselves by their behaviour. How do we know if […]
Month: September 2019
Let me tell you about the Connection between the Value Ladder and the Customer Journey
Last week we talked about strategy. I explained what strategy was and the four questions you need to think about when […]
Let’s Talk Funnel Strategy
What is strategy? It’s the outline of the actions you’re going to take to achieve a particular goal.
When thinking about strategy, this should answer four questions…
Can your Systems Handle it?
You can have the best looking funnel in the world, but if the systems are faulty or lacking then you’re not going to get the kind of results you want from your funnel.